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LMCP Research and Development Cell

Research Guide- Shreya Talreja, Assistant Professor

Research Scholar- Archana Bharti

Duration- 06 Months

Funded By- LMCP

Key Ingredient- Moringa Oleifera

Product- Herbal Soap

Summary-

Aim- The main goal of our project study is to formulate and evaluate herbal soap by using herbal ingredients. The herbal soap is needed for maintaining healthy skin and is also used for the treatment of bacterial and other inflammatory infections.

Benefits- 1. Herbal soap helps to moisturize skin. 2. It is helpful in preventing acne breakouts on the skin. 3. It’s used for removing blemishes, dark spots, pimples, and blackheads. 4. It treats wound healing and reduces inflammation. 5. It is non-toxic.

Material and Method: The herbal soap was formulated and evaluated by using the cold process method. The prepared herbal soap contains various herbal ingredients such as M. oleifera bark charcoal and leaves extract, C. sinensis, C. zeylanicum, S. mukorosis, SLS, glycerine, Coconut oil, Distilled water and Sodium hydroxide (lye).

Results- The Researcher prepared a total of two formulations of herbal soaps F-1 & F-2.  Prepared herbal soap F-1 contains M. oleifera bark charcoal and F-2 contains M. oleifera leaves extract and other herbal ingredients. Both formulations were evaluated by using different parameters such as color, odor, foam forming stability, foam height, dirt dispersion, moisture content, skin irritation, and pH were both formulations found in the range of 8.06- 8.47 which is desired pH and other parameters shown good characteristic. The results of all parameters were exactly similar to the standard parameter.

Conclusion- The investigation of herbal soap is done and the prepared herbal soap shows the best results. Hence, Present research shown that the herbal soap posses less/ minimal or no side effect & showing a satisfactory result.

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Research Guide- Shreya Talreja, Assistant Professor

Research Scholar- Sarita Rawat

Duration- 06 Months

Funded By- LMCP

Product- Herbal Toothpaste

Key Ingredient- Moringa Oleifera & Betel

Summary-

Aim-The main aim of research work is to formulate and evaluate herbal toothpaste using natural ingredients. The herbal toothpaste maintains our tooth care and is also used for the treatment of tooth decay and bacterial infection.

Benefits of herbal toothpaste -1-Fight against cavities.2-Prevent plague formulation.3-Inhibit fungal infections.4-Strenghtens gum.

Material and Method- The herbal toothpaste was prepared by the dry gum method. The prepared herbal toothpaste contained various ingredients such as M. oleifera bark, acacia powder, B. pipper leaves powder, M. korengii leaves powder, P. nigrum powder, and base ingredients containing calcium carbonate, SLS, methylparaben, acacia gum, sodium saccharine, and sorbitol.

Results- The prepared herbal toothpaste contained three formulationsF-1, F-2, and F-3. All formulations were evaluated by using different parameters such as color, odor, foam forming stability, foam height, spreadability, moisture content, etc. pH test shows that our product is within the neutral range. All other results were similar to standard parameters of herbal toothpaste. It’s successfully whitening the teeth, kills germs, and imparts freshness feel in the side mouth.

Conclusion- In this research concluded that herbal toothpaste shows the best result and possesses minimal or fewer side effects. The evaluated parameters also show the good and satisfactory result.

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Research Guide- Shreya Talreja, Assistant Professor

Research Scholar- Akash Verma

Duration- 06 Months

Funded By- LMCP

Key Ingredient- Moringa Oleifera & Aloe Vera

Product- Herbal Face Cream

Summary-

Aim- The main aim of the present research work is to prepare herbal moisturizing creams using Moringa olifera leaves and aloe vera. The natural ingredients chosen for the preparation of herbal moisturizing cream are Moringa leaves and Aloe vera. The choice of these ingredients is based on their individual properties. Aloe-vera is used as a moisturizer and anti-acne agent. Aloe vera has a soothing effect on the skin and has been shown to aid decrease skin complaints and irritation. Moringa leaves are used to promote beautiful skin, reduce wrinkles/age lines, improve wound healing, and are a rich source of vitamin C, vitamin A, and vitamin E.

Specific property-

1. Herbal moisturizing creams are the preparations used to improve the individual appearance and provide a moisturizing effect to the skin.

2. The aim of the present study was to prepare an herbal moisturizing cream for the use of moistening and nourishing skin.

3. It is used to Cure various diseases of the skin.

4. It is used to Promote the attractiveness of the skin.

5. It should reduce acne and irrigation.

6. It is used to reduce bacterial and fungal inflammation.

Material and Method- The formulation of herbal cream was based upon W/O type emulsion in which two phases were prepared i.e. Oil Phase and Aqueous Phase. In the Oil phase ingredients used are liquid paraffin and beeswax. In the Aqueous phase ingredients used are propylparaben, borax, and distilled water.

The prepared moisturizing cream is evaluated for efficacy. The formulated moisturizing creams are evaluated for various irritancy, washability, pH, viscosity, phase separation, spreadability, and compatibility tests. The results showed that all formulations (F1,F2, F3)  gave satisfactory results.

Results- At present research, an attempt has been made to formulate herbal moisturizing cream containing aloe-vera and moringa olifera leaves. Total of three formulations (F1, F2,F3) was prepared by varying the proportion of all ingredients of herbal origin. All three formulations were W/O type of emulsion. All formulations have a good sensation effect after application and good extrudability. All formulations were free from particulate contamination. Formulation F1 was pale yellow in color. PH of F1 was found to be 7.88 and its texture was smooth and spreadability was good. Formulation F2 was pale yellow in color. PH of F2 was found to be 7.62 and its texture was smooth and spreadability was enough good. Formulation F3 was light yellow in color. PH of F3 was found to be 7.51 and its texture was smooth and spreadability was very good. F1 formulation has shown the better result among all three formulations.

Conclusion- It was concluded that the prepared herbal moisturizing cream has the best properties and nutritional values using fewer chemicals which protects the skin from various skin problems. Since the cream was prepared by using simple ingredients and simple methods soothing cream is also economical. The herbal cream formulation is safe to use and it can be used as the provision of a barrier to protect the skin.

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Research Guide- Shreya Talreja, Assistant Professor

Research Scholar- Aman Yadav

Duration- 06 Months

Funded By- LMCP

Key Ingredient- Pine Wood, Tobacco, Rose, Tuberose flowers

Product- Pharmaceutical Parfume 

Summary-

Aim- The main aim of my research work is to formulate and evaluate herbal perfume using natural ingredients. Ingredients that are used in this research are Rose & Tuberose flowers, S.P. leaves, P.W., and other ingredients. Natural ingredients I chose in this formulation on the basis of people’s opinions after they smelled all the essential oils.

The benefit for society-It is a pure herbal formulation so, not have side effects.

Using natural essential oils rather than synthetic ones to create a fragrance brings emotional and physical healing properties such as calming, energy-enhancing, relaxing, or mood enhancers.

The most vital benefit of using natural perfumes is they are non-toxic in nature.

Natural perfumes are Eco-friendly in nature.

Material and Method- The ingredients used in this formulation are natural like Rose & Tuberose flowers, S.P. leaves, P.W., and other ingredients. All the ingredients are safe and non-toxic.

There are many methods for extraction of essential oils like Hydro distillation, Steam distillation, Maceration, Enfleurage, etc. But I used the ethanol extraction method in this formulation and extracted the essential oil of all ingredients. Then I diluted the essential oils with alcoholic solvent as per the required concentration to prepare perfume.

Result- In my research, I formulated an herbal perfume that was prepared with herbal ingredients like Rose & Tuberose flowers, S.P. leaves, P.W., and N.

I formulated a total of three formulations (P1, P2, P3) varying the use of different-different essential oils P1- contains Rose, S.P, and P.W oils, P2- contains Tuberose, S.P, and P.W oils and P3 contains P.W, N. and S.P oils. These formulations were evaluated and compared to standard parameters it including color, odor, pH test, Irritancy, absorption, and spreadability tests.

Conclusion- The yield of oil from the ethanol extraction method was greater than the yield obtained from the hydro distillation method. Various essential oils obtained by plants and flowers of the aroma family were done and their suitability as the top note, middle note, and base note was also discussed which concluded that there's no hard and fast rule about associating any essential oil with any note and it changes according to different combinations

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Research Guide- Shreya Talreja, Assistant Professor

Research Scholar- Gautam Saurabh

Duration- 06 Months

Funded By- LMCP

Key Ingredient- Moringa Oleifera

Product- Herbal Shampoo 

Summary-

Aim-The main purpose behind this investigation was to develop a stable and functionally effective shampoo. The present study was carried out with the aim of preparing an herbal shampoo that provides a smooth and straight effect to hair, safer than chemical conditioning agents. Herbal shampoos are cosmetic preparations that consist of traditional and ayurvedic herbs which are meant for cleansing the hair and scalp just like there are shampoos.

Material and Method- Herbal shampoo was formulated with the aqueous extract of medicinal plants that are commonly used for cleansing and smoothening hair traditionally. Many herbal crude drugs are used in shampoo formulations like moringa-oliefera, aloe vera, shikakai, amla, reetha, rice water, Multanimitti, etc. Take the core ingredient (M.O. leaves extract) in a beaker. Mix all ingredients such as Reetha fruits powder extract, Shikakai fruits powder extract, Amla fruits powder extract, Aloe-vera leaves pulp extract, Rice seeds water, Multani Mitti powder, S.L.S , Methyl cellulose step by step into a beaker containing core ingredient along with continuous stirring with the glass rod for uniform mixing of ingredients. A prepared formulation can be obtained.

Evaluation of organoleptic, physicochemical, and performance tests in terms of wetting time test, pH, phase separation, acceptability test, dirt dispersion, foam Stability, and Viscosity was performed.

Result- Three different formulations were prepared to get better-formulated shampoo suitable for hair conditioning. After determining all the formulations it was found that various parameters were used to check their quality and performance. All the herbal shampoo formulations exhibit desirable foaming ability. The pH of the formulation is slightly acidic and was ranging from 5.93 to 6.16.also, the dirt dispersion outcomes point out that no dirt would stay in the foam; so organized formulations are appropriate for use. Further, the foaming ability and foam stability effects confirmed that the foam produced stays long and adequate and that foaming ability is also good.

Conclusion- To evaluate for good product performance of the prepared shampoo, many tests were performed. It is concluded that evaluation studies of the developed shampoo revealed a comparable result for the quality control test, but further scientific validation is needed for its overall quality.

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Research Guide- Shreya Talreja, Assistant Professor

Research Scholar- Rohit Yadav

Duration- 06 Months

Funded By- LMCP

Key Ingredient- Moringa Oleifera

Product- Herbal Facewash

Summary-

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Research Guide- Priyanka Shukla, Associate Professor

Research Scholar- Mohd Ishak

Duration- 06 Months

Funded By- LMCP

Project Title- Impact of Product Advertisement On Sales Volume of Companies.

About the Project: Based on the research finding that there was a close relationship between advertisement and the sales volume of companies. From the finding of the survey in the rural area, people said they used OTC drugs without a prescription for normal cough cold, and fever so they can decide on the particular OTC drugs on the basis of their advertisement level. They also choose pharmaceutical products and cosmetic care products on the basis of advertising level. But in the other hand, I found that people who are well-educated or well-known don’t choose the product or OTC drugs only on the basis of advertising level they believe in the Quality or brand name of the product. Even if they do not take OTC drugs. The always-used drug is prescribed by the proper medical practitioner. From the finding of the survey in an urban area, people said they used OTC drugs without a prescription for a normal cough, cold, or fever so they can decide on the particular OTC drugs on the basis of their advertisement level. They also choose pharmaceutical products, and cosmetic care products on the basis of advertising level but another hand I found that people who are well-educated and well-known believe in the Quality or brand name of the product. Even if they don't take OTC drugs.

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Research Guide- Priyanka Shukla, Associate Professor

Research Scholar- Anand Kumar

Duration- 06 Months

Funded By- LMCP

Project Title- Effective of Television Advertising on Consumer Behavior.

About the Project: This study explored the determinants of consumer satisfaction with OTC drugs using the confirmation/disconfirmation model. Television advertisements are useful for introducing (OTC) new products to the market and for convincing consumers to buy the drug. Advertising also helps the economy by encouraging consumers, including adults and children, to buy goods and services. Advertising and television together have become a very important part of our society in the modern world. Television advertising is the most practical way to reach any kind of audience whether literate or illiterate, whether kids, teenagers, young adults, middle-aged people, or senior citizens. The study was carried out on different populations. Based on the findings of this research, it can be concluded that television is the most preferred medium of advertising as a source of information. People like an advertisement because it provides information to the viewers regarding an existing or new product in the market; it is demonstrative and helps a consumer know how to use a certain product or service.

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Research Guide- Priyanka Shukla, Associate Professor

Research Scholar- Sumit Singh

Duration- 06 Months

Funded By- LMCP

Project Title- Effect of Packaging on Consumer Buying Choice On Selected Consumer Goods.

About the Project: Packaging is one of the most important and powerful factors, which influences consumers’ purchase decisions. As a matter of fact, people are becoming more and more demanding; packaging has gradually shown its important role in a way to serve consumers by providing information and delivering functions. With its different functionality to ease and to communicate with consumers, there is no doubt about the increasingly important role of packaging as a strategic tool to attract consumers’ attention and their perception of product quality.

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Research Guide- Priyanka Shukla, Associate Professor

Research Scholar- Shadab

Duration- 06 Months

Funded By- LMCP

Project Title- Comparative Study on Online & Offline Pharmacies.

About the Project: The main objective of our survey is to aware the public about online and offline pharmacies. So I started my survey in rural and urban areas for the response of the public to the purchased mode of medicine. I asked several questions to the wide variety of the population. I received a different number of views from these populations in an urban area. The people who are working or employed mostly preferred online purchasing of drugs because they have less time to go to the shop and they also said they had also discounts and offers in online pharmacies which increase they are to choose online mode of purchasing. On the other hand, senior citizens, uneducated people, and some rural areas people's had different opinions about online and offline Pharmacies. They said I prefer offline Pharmacies because they don't trust online pharmacies and they are not well aware of online pharmacies. After this study, I concluded that most people preferred the offline mode of purchasing drugs. According to this study, the ratio of online and offline Pharmacies is 30:70.

 

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Research Guide- Priyanka Shukla, Associate Professor

Research Scholar- Ankit Kumar Verma

Duration- 06 Months

Funded By- LMCP

Project Title- Effective Marketing Strategies of Health Care Services

About the Project: In the Project, a survey was done based on asking questions to the market experts and business-related employees. It was concluded that experts and businesses apply certain types of market strategies to sell their products in the market and gain profit. Various experts use market strategies to promote healthcare services and other experts may or may not use different strategies to promote their services. It was observed that sometimes market strategies were used to build a healthy relationship with patience and sometimes may not be due to profit-making purposes. Various types of marketing strategies were applied by experts in health services like pricing, promotion, and advertisement.

 

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Research Guide- Priyanka Shukla, Associate Professor

Research Scholar- Abdul Malik

Duration- 06 Months

Funded By- LMCP

Project Title- Effect of consumer behavior related to branded and non-branded pharmaceutical products.

About the Project: The study is an eye-opener for marketers toward branded and unbranded products. The marketers will be able to know the expectations of people for branded items, and what factors they consider while purchasing branded or unbranded items. The result of this study showed consumer has different-different opinion towards branded and generic product. The purpose of this research is to explore people's purchase intention for brand names and the effect of advertisements on their decision. A sample of 50 questionnaires was conducted and their responses were collected. The results of this research reveal that brand names have a strong image in the consumer's mind. Besides, brand names have a significant effect to persuade new customers as it represents wealth and specific social class. Finally, this research shows that advertisement plays a major role flourishing of any business performance as well as a brand name which positively changes consumer purchase behaviors.

 

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